WORK LIKE A CAPTAIN, PLAY LIKE A PIRATE

We create seriously good wine, we are serious about New Zealand,
we are serious about working with like minded people… but we

       aren’t serious!   

Why “Wet Jacket?”
Behind the Wet Jacket brand is a team of vibrant locals encouraging visitors to connect with
history, nature and give back to the environment. It was a trip to Dusky Sound in 2014 that
inspired Arrowtown local, Greg Hay, to name Wet Jacket Wines after a small Fiordland
sound called Wet Jacket Arm. The actual name Wet Jacket Arm, is attributed to Captain
James Cook, who on his second trip to New Zealand in 1773, moored his ship The
Resolution, in Dusky Sound Fiordland, after 133 days at sea. “It was a special place but I
kept thinking, could it work as a brand? Is there a story behind it and will people buy into the
story?”, Greg recalls. He also wondered if the Wet Jacket brand could work when the grapes
are grown in Central Otago, and the tasting room is in Queenstown.
A big believer that anything is possible, Greg went for it, and with the support of his tight-knit
crew Wet Jacket now supplies Wet Jacket and Putangi wine brands to restaurants locally
and across New Zealand.